The Rolls-Royce Cullinan at the Geneva International Motor Show 2019.
Martyn Lucy | Getty Images
Organizers of the Geneva auto show in Europe have canceled next year’s event due to the coronavirus pandemic and are planning to sell the annual gathering to the local conference center that hosts the car show in Switzerland, they announced Monday.
The decisions come as many automakers re-evaluate spending on advertising and marketing, including vehicle launches and auto shows, as Covid-19 cripples business operations.
The Committee and Council of the Foundation “Salon International de l’Automobile,” which organizes the Geneva International Motor Show, cited a lack of interest from…
Source cnbc.com