General Mills CEO Jeff Harmening said that the company takes food safety very seriously after a customer’s claim that he found shrimp tails in his Cinnamon Toast Crunch cereal went viral.
“It is amazing the amount of news coverage that this story has generated. I must admit that some of it is kind of humorous, but what I want you to know and your viewers to know is that we take food safety very seriously at General Mills,” Harmening told CNBC’s Sara Eisen on “Closing Bell.”
TV writer and podcast host Jensen Karp tweeted on Monday that he found several shrimp tails in a box of the General Mills cereal.
Karp also claimed that the other box of Cinnamon Toast Crunch that he purchased appeared…