Retail

Dick’s Sporting Goods CEO Hobart says pandemic boosted outdoor lifestyle

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Lauren Hobart, president and member of the board of directors at Dick’s Sporting Goods Inc., speaks during the Fortune’s Most Powerful Women Summit in Washington, D.C., U.S., on Tuesday, Oct. 22, 2019.

Sarah Silbiger | Bloomberg | Getty Images

As Dick’s Sporting Goods switched into “preservation mode” in the early days of the pandemic, a surprising trend emerged that continues to fuel its business today, said CEO Lauren Hobart.

People began to go for more walks and runs in the neighborhood. They took up golfing. They embraced a new work uniform of leggings and workout tops. And they converted garages and basements into fitness studios.

Hobart said people have learned to dress and spend their…



Source cnbc.com

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