Retail

Dollar General will build bigger stores, expand Popshelf brand

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A sign inside a Dollar General store in Chicago.

Jim Young | Reuters

Dollar General is doubling down on brick-and-mortar by building bigger stores and expanding Popshelf, a new chain aimed at higher-income, suburban customers.

On Thursday, the discounter laid out aggressive plans for the fiscal year that called for the company to open 1,050 stores, remodel 1,750 sites and relocate 100 others.

As it builds new stores, shoppers will see larger sales floors and more merchandise. They’ll also notice more branding for Popshelf, which the retailer debuted in the fall. The company is testing both new locations and using the brand to create a store within a store.

Sales of grocery staples and…



Source cnbc.com

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