2021 Ford Bronco
DETROIT – Ford Motor is delaying the launch of its upcoming Bronco SUV from spring to summer of next year due to coronavirus-related problems in its supply chain, the company told its dealers Friday afternoon.
Customers who had reserved vehicles were expected to begin the ordering process Monday. That has now been delayed until mid-January, Ford spokesman Jiyan Cadiz told CNBC.
“We are committed to building Broncos with the quality our customers expect and deserve,” he said, declining to discuss specific problems with its supply chain.
Ford shares fell on the news, but closed Friday at $9.34, up 1.4%. During after-hours trading, the stock, which has a market…