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Ford hires former Zipcar CEO for autonomous vehicle unit

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An Argo-modified Ford autonomous vehicle parked in Manhattan on Friday, July 12, 2019.

Paul Eisenstein | CNBC

DETROIT – Ford Motor has hired former Zipcar Chairman and CEO Scott Griffith for its autonomous vehicle operations.

The automaker on Tuesday said Griffith, who headed Zipcar for more than a decade until 2013, started Monday as the director of AV Product, Marketing and Operations for Ford Autonomous Vehicles.

In a Medium post announcing the hiring, Jim Farley, Ford president of New Business, Technology and Strategy, said Griffith will focus on the customer experience of self-driving vehicles, including the “critical role of leading the development and execution of our go-to-market…



Source cnbc.com

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