Ford unveils new F-Series Super Duty trucks

DETROIT – Ford Motor is redesigning a pivotal product lineup, leaning on new software and connected data metrics, to boost profits in its commercial vehicle business.

The Detroit automaker on Tuesday revealed its 2023 F-Series Super Duty trucks, a lineup of vehicles ranging from large pickups to commercial trucks and chassis cabs that are used for emergency response, towing and plowing, and construction or utility work.

The vehicles – part of Ford’s best-selling F-Series truck lineup – are high-margin, key to retaining recurring fleet customers and a major part of Ford’s plans to grow its commercial business.

“These are massively important. Super…