Retail

Gap’s Yeezy line to bring $1 billion in sales in year one: Wells Fargo

0


The first item from rapper Kanye West’s Yeezy Gap line is a $200, blue puffer jacket.

Source: Gap Inc.

Gap‘s upcoming Yeezy line with rapper Kanye West could bring in nearly $1 billion in incremental sales next year, according to an analysis by Wells Fargo.

“Now that this catalyst is here, the majority of questions we are fielding regarding Gap is around how powerful this partnership with Yeezy could be — which is why we thought it would be helpful to put numbers behind the initiative,” Wells Fargo analyst Ike Boruchow wrote in a note to clients on Wednesday.

Earlier this month, Gap released its first product from the highly anticipated line, giving shoppers a taste of what’s to come. The…



Source cnbc.com

Stock futures are flat as S&P 500 sits at record, Wall Street set to kick off second half of 2021

Previous article

Production policy in focus as oil prices climb

Next article

You may also like

Leave a Reply

avatar
  Subscribe  
Notify of

More in Retail