People pass by the Salesforce Tower and Salesforce.com offices in New York City, March 7, 2019.
Brendan McDermid | Reuters
What seemed like a few decades ago, I mean in February, people used to occasionally ask “How’s business?” Despite usually responding, “Fine, thanks,” I would often think of the inquiry as two-part. One, and probably most important, was about our investment performance, but the other concerned our operations, particularly new business.
One of my Covid-induced fears is that we don’t know how to attract new business in the remote age. We have never landed a good-sized account without one in-person encounter, but that needs to change. I crave a different “demand pull”…