L Brands’ Victoria’s Secret in sale talks at higher valuation: report


Shoppers stand in line as they wait for a Victoria’s Secret store to open on Black Friday, at the Tysons Corner Center, in Tysons, Virginia, November 27, 2020.

Hannah McKay | Reuters

L Brands is back in sale talks with potential buyers for its Victoria’s Secret lingerie brand, according to a new report, where it is seeking possibly more than double the $1.1 billion valuation that it had roughly one year ago when a prior deal fell apart.

Hinging on Victoria’s Secret’s recent sales momentum, the company could now target a valuation of at least $2 billion to $3 billion in a potential sale, Bloomberg reported Friday, citing people familiar with the private negotiations.

A representative from L…


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