Macy’s plans rollout of smaller stores away from malls


Lights shine near a closed Macy’s Herald Square as people remain at home to stop the spread of coronavirus on March 29, 2020 in New York City.

Noam Galai | Getty Images

Macy’s is betting malls will make it, but only the best malls, so it’s looking to grow elsewhere. 

“We continue to believe that the best malls in the country will thrive,” CEO Jeff Gennette told analysts Wednesday. “However, we also know that Macy’s and Bloomingdale’s have high potential [off]-mall and in smaller formats.” 

He said the department store chain is planning to test several smaller Macy’s stores outside of malls, as well as a Bloomingdale’s store off-mall. It is also still looking to grow its off-price business…


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