Retail

McDonald’s adds bakery items to menu in push for breakfast customers

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McDonald’s new cinnamon roll, apple fritter and blueberry muffin

Source: McDonald’s

McDonald’s is adding baked goods to its permanent menu for the first time in more than eight years as the fast-food giant tries to revive its breakfast sales.

Starting Oct. 28, customers will be able to buy an apple fritter, blueberry muffin or cinnamon roll at participating locations in the United States. The McCafe Bakery items will be available all day.  

Throughout the coronavirus pandemic, McDonald’s breakfast sales have been under pressure as many consumers work from home, disrupting their usual commutes and breakfast habits. The NPD Group found that morning meal transactions at major restaurant…



Source cnbc.com

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