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Peloton’s clash with agency over Tread+ safety could tarnish brand

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Maggie Lu uses a Peloton Tread treadmill during CES 2018 at the Las Vegas Convention Center on January 11, 2018 in Las Vegas, Nevada.

Ethan Miller | Getty Images

A public dispute with a federal agency over safety concerns and a chilling video of a child being dragged under a treadmill are threatening the community that Peloton has built.

Time-pressed parents and workout addicts who own Peloton products are scratching their heads and taking to social media platforms and community chat rooms to discuss the fitness equipment manufacturer’s response to the U.S. Consumer Product Safety Commission. The agency is looking into the safety of Peloton’s high-end treadmill, which has now been linked to…



Source cnbc.com

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